Salt Lake City web design and SEO for small businesses.
Everstead Websites is a Salt Lake City, Utah web design studio. I build custom, fast, mobile-ready websites for local businesses, contractors and trades, and I set them up to be found on Google in Salt Lake City and beyond.
Based in Salt Lake City, built for businesses everywhere
I design, build and optimize every site myself, so you're working with one person from the first call to the launch and the review afterward. Being in Salt Lake City means I know the market: the seasons that drive when customers search, and the areas around the valley that local businesses serve.
I also work with small businesses and trades well outside Utah, so you can start here and keep growing without changing anything about your website.
- Custom design built around your brand and customers, not a template
- Fast, mobile-first development with working contact and booking flows
- SEO built in: structure, titles, schema, speed and Search Console setup
- A written proposal after a consultation by phone or video
- A performance review once the site has real data
Local SEO for Salt Lake City businesses
If your customers are nearby, the website needs to say so clearly, to visitors and to search engines. That goes beyond putting a city name in the footer.
I build the pieces that tell Google where you work and what you do, and I make sure they all agree with each other.
No one can guarantee a ranking, including in map results. A well-built site, a complete profile and real reviews give you the strongest chance.
- Service-area pages for the cities and neighborhoods you really serve, with real, specific content
- Local business schema markup that matches your name, address (or service area) and hours
- Google Business Profile alignment, so your site and profile tell the same story
- Consistent business details across the site and the places that list you
- Ways to show real reviews on the site, linked to where they live
- Fast, clean mobile pages, since most local searches happen on phones
How Utah's seasons shape what customers search
Local search demand rises and falls with the weather. In Utah, cold months bring furnace repair, snow removal and roof concerns, while hot, dry months bring A/C, irrigation and landscaping searches.
A good site anticipates that: the right service pages exist before the season starts, and the homepage can lead with what customers need right now.
- Winter: furnace and heating, snow removal, roofing and plumbing emergencies
- Spring: landscaping, roofing inspections, A/C tune-ups and remodeling
- Summer: cooling, irrigation, outdoor living and exterior projects
- Fall: heating tune-ups, cleanups, gutters and weatherproofing
Service-area pages for Wasatch Front businesses
If you serve more than one city, each area can have its own page with content that's actually about that place. Examples of areas along the Wasatch Front:
Websites for trades, in Utah and nationwide
Contractors and home-service companies are a specialty. Pick yours to see what the website and SEO look like for that trade: roofing, HVAC, plumbing, electrical, landscaping, and general contractors and remodelers. Or see all industries.
Salt Lake City web design questions
Do you only work with Salt Lake City businesses?
No. I'm based in Salt Lake City and work with Utah businesses, but I build and optimize sites for small businesses and trades across the country. Consultations are by phone or video, so location isn't a barrier.
Do I need local SEO if I serve more than one city?
Usually yes, in a form that fits. A few well-built service-area pages for the places you really work, plus consistent business details across the web, help you show up in each area.
Will you help with my Google Business Profile?
I can guide you through the setup and make sure your website and profile say the same thing. Map-style results depend on more than the site, including reviews and how close you are to the searcher, so the profile and your reviews matter too.
Can you work with my existing website?
Yes. If you already have a site, I can review it for SEO and speed first, then recommend whether to improve it or rebuild.
What does a Salt Lake City website project cost?
It depends on the number of pages and features. After a consultation call I send a written proposal with scope, timeline and pricing, so you know before you commit.
Have a project in mind?
Book a consultation call and tell me about your business. I'll follow up with a proposal.
Book a Consultation